Building E-Commerce Websites That Improve Customer Experience And Increase Sales
Full Service E-Commerce Website Design
Built On Today’s Biggest E-Commerce Platforms
Your website serves as the face of your brand and should clearly reflect your message. With website trends changing constantly, it is important to keep your website fresh and up to date.
The user experience should be the focus of your website, for e-commerce websites, this can be the difference between success and failure. Can users easily navigate through your website to find products? Does your website load quickly? How many clicks does it take a user to check out? Do search engines easily find and display product your products in search results? Are your products optimized when submitted via feed to Google Shopping?
Here at OperationROI we are experienced in developing new e-commerce websites or giving older e-commerce websites a facelift to enhance the user experience and convert them into buyers.
- Highly experienced in creating winning e-commerce websites
- Develop on a number of e-commerce platforms including Shopify, WooCommerce, BigCommerce, nopCommerce, and Magento
- Professional team of designers and developer assigned to your project
- Specialists fine tune your website’s for user experience
- Marketing team standing by for your website’s launch
E-Commerce Website Development
How We Develop E-Commerce Websites That Convert Sales
Analyzing Your Needs
Whether Building A New Website or Updating An Existing Site
No matter what types of products you are selling, a positive shopping experience for your customers it is paramount for growth and success online. The design of an e-commerce website must look good aesthetically. But more importantly, the website must present the content in a way that is easy for customers to navigate, find, and purchase products.
One of the first steps in developing a successful e-commerce website analyzing your target audience and your products to better understand what is required for a positive shopping experience. If it’s an existing website, we factor into our analysis the customer experience as they navigate through the site allowing us to pinpoint areas that need improvements. We will analyze existing metrics to determine what devices are being used to view your website, bounce rates, loading time, and buying patterns as this data provides a good foundation when entering the design phase. Even a look at your competitor’s website might give us insight as to what shoppers typically experience buying similar types of products.
Designing For Conversions
Selecting the Right Layout and E-Commerce Platform
Picking a template and e-commerce platform are two key decisions in the development process. The e-commerce platform is the foundation providing functionality, while the template serves as the canvas of the website. The correct combination will lend to a website which will deliver the desired customer experiences and increase sales.
If you’re currently unhappy with your e-commerce software or have not established an e-commerce website yet, we will recommend a platform that will suit your business’ needs best, such as Shopify, WooCommerce, BigCommerce or nopCommerce.
During the design selection phase we will:
- Provide different layout options
- Establish a look and feel to match your brand or current website
- Provide design examples for desktop, tablet, and mobile devices
- Review any additional functionality or requirements
Development and Implementation
From Design Concept To A Functional E-Commerce Website
Once the website design is approved its time to turn designs and ideas into a functioning e-commerce website. Our expert team of designers and developers will implement the chosen design and functionality within your e-commerce platform. Leveraging years of hands-on experience we will use any additional plugins or establish API connections necessary to make sure your website is connected to all of your 3rd party connections.
After the development of the website is completed, tested and approved — it’s ready to be launched to the world!
«« Use the slider to see the before & after example from one of our recent projects