LinkedIn is the largest social networking site dedicated to businesses and business professionals. It has become so popular that in May 2011, LinkedIn went public with a stock offering of $45 per share and closed…
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Social media is changing the way businesses communicate with their customers. People are looking to engage in conversations and build relationships. Customers want to see a company’s personality. Engaging in social media can be a…
People are always looking for a deal, especially online. With so much online information readily available at people’s fingertips, comparing prices has never been so easy. Shoppers’ deal searching has gotten even easier with Comparison…
Twitter is the king of concise messages (tweets), limiting users to 140 characters. Not only are the messages short in length, but they can also be short lived. Creating an impactful Twitter presence takes some…
Whether you are looking to brand your business or build a personal reputation as an industry thought leader, participating online with Q&A sites can be an impactful tool. Sites like Quora, LinkedIn Answers, and Yahoo!…
Social media has proven to be a viable marketing tool for many products, service, and individuals. It can be used as form of customer service, promotion, and branding. The best way to get started in…
Social media. It’s everywhere nowadays, right? Seems like you can’t go anywhere on the web without seeing a button to “Like” a webpage, and you can’t meet new people without hearing the words, “Find me…
Nowadays, if you want to learn more about an organization or a person, you need to only hop online. Different companies have set up online rating scores to measure popularity based on a complex math…
Search engine optimization (SEO) as a business strategy has become ever more important. If the first couple of entries on a search engine results page yield high quality websites with the information you need, it’s…
As their motto says, “Twitter is without a doubt the best way to share and discover what is happening right now.” Increasingly, this not only applies to private life, but also to the business world,…
Few websites get as many visitors or have had as big an impact on our society as Facebook. The giant network currently has more than 600 million registered users (if it were a country, it…
As the primary storefront for many businesses moves from street level to a keyboard, storekeepers can no longer see the faces of the people peering through the display window. But website owners can learn more…
Data feeds are becoming an increasingly popular way to keep your website visitors up to date with changes to your site, posts on your blog, or any other sort of frequently edited information. One great…
Let’s face it: We’d all like to make a little extra money here and there. And we’d like to do as little work as possible to get it. Having sponsors advertise on your blog can…
When a firm decides its marketing strategies, email is often forgotten, but important channel a company can use to promote itself. Email marketing has proven to be one of the most vital parts of a…
