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Google announce on it’s blog today that it will be switching Google Product Search (Google Base, Google Merchant or Froogle) to a cost-per-click business model and will be officially called Google Shopping. Whether you call it pay-per-click(PPC) or cost-per-click (CPC), this game changing transition will … Continue reading more about this article »
Any retailer knows that if you want to be successful, you not only need to know your product inside and out, you need to know your customers as well. How do you get to know your customers? Do you organize … Continue reading more about this article »
Since the introduction of Google Shopping in Australia, there has been concern and speculation that it would completely overshadow comparison shopping engines. Wai Hong Fong’s article in “SEO for Start-ups” shares his opinion that Google Shopping will soon override all … Continue reading more about this article »
People are always looking for a deal, especially online. With so much online information readily available at people’s fingertips, comparing prices has never been so easy. Shoppers’ deal searching has gotten even easier with Comparison Shopping Engines (CSEs.) CSEs are … Continue reading more about this article »
For all the armchair shoppers out there, the Internet has given birth to a method of finding the best price for the products you are looking to buy. These tools are called comparison shopping engines, or CSEs. And in the … Continue reading more about this article »